Education, and Guidance for Responsible Home Care Ownership

Make a difference, build real freedom, and launch a profitable non‑medical home care agency with a proven guide at your side.


Coach Michele and the MLE Consulting team help healthcare professionals and corporate leaders transition into confident, compliant, and revenue‑ready home care CEOs.

A 6-Month Online Program for Aspiring Non-Medical Home Care Owners

Starting a non-medical home care agency can feel overwhelming.

-Not because you lack heart.
-Not because you lack experience.

However, because the rules are unclear, the steps feel out of order, and the consequences of mistakes are serious.

Most aspiring owners are not held back due to a lack of effort.

A 6-Month Online Program for Aspiring Non-Medical Home Care Owners

Starting a non-medical home care agency can feel overwhelming.

-Not because you lack heart.
-Not because you lack experience.

However, because the rules are unclear, the steps feel out of order, and the consequences of mistakes are serious.

Most aspiring owners are not held back due to a lack of effort.

The Real Struggles Aspiring Home Care Owners Face

Many aspiring owners quietly deal with:

• Uncertainty around licensing and state requirements
• Fear of inspections and unannounced visits
• Confusion about what must be done first—and what can wait
• Overwhelm caused by policies, paperwork, and compliance rules
• Doubt about daily operations once the agency opens
• Anxiety about hiring caregivers too soon or too late
• Lack of confidence making owner-level decisions

This uncertainty often leads to delays, costly mistakes, or giving up altogether.

Not because you are incapable.
But because you were never given a clear path.

The Real Struggles Aspiring Home Care Owners Face

Many aspiring owners quietly deal with:

• Uncertainty around licensing and state requirements
• Fear of inspections and unannounced visits
• Confusion about what must be done first—and what can wait
• Overwhelm caused by policies, paperwork, and compliance rules
• Doubt about daily operations once the agency opens
• Anxiety about hiring caregivers too soon or too late
• Lack of confidence in making owner-level decisions

This uncertainty often leads to delays, costly mistakes, or giving up altogether.

Not because you are incapable.
But because you were never given a clear path.

Healthcare professionals ready to turn clinical excellence into business ownership.


Corporate and career professionals seeking a purpose‑driven exit

from the 9–5.

Purpose‑led achievers who

value systems, accountability, and

expert guidance.

What the Home Care Coaching™ Program Is

created specifically for non-medical home care businesses Home Care Coaching Program Over….

It provides a structured, step-by-step pathway from preparation to operational confidence.

This is not scattered advice.
This is not theory.

It is a guided framework built from real-world home care ownership experience.

You learn how to build your agency correctly, legally, and with intention.

What This Program Helps You Do

Through this program, participants learn how to:

• Understand licensing and compliance without fear
• Prepare properly for inspections
• Build policies and systems the right way
• Set up daily operations with structure
• Intake clients confidently
• Onboard caregivers professionally
• Operate in a way that supports growth and stability

You stop guessing.
You start operating with clarity.

Healthcare professionals ready to turn clinical excellence into business ownership.


Corporate and career professionals seeking a purpose‑driven exit

from the 9–5.

Purpose‑led achievers who

value systems, accountability, and

expert guidance.

What the Home Care Coaching™ Program Is

created specifically for non-medical home care businesses

Home Care Coaching Program Over….

It provides a structured, step-by-step pathway from preparation to operational confidence.

This is not scattered advice.
This is not theory.

It is a guided framework built from real-world home care ownership experience.

You learn how to build your agency correctly, legally, and with intention.

What This Program Helps You Do

Through this program, participants learn how to:

• Understand licensing and compliance without fear
• Prepare properly for inspections
• Build policies and systems the right way
• Set up daily operations with structure
• Intake clients confidently
• Onboard caregivers professionally
• Operate in a way that supports growth and stability

You stop guessing.
You start operating with clarity.

How the 6-Month Program Is Structured

The program follows the natural lifecycle of a non-medical home care agency.

1. Start-Up & Licensing

2. You gain clarity on state requirements, documentation, policies, and compliance readiness.

3. Launch & Early Operations

4. You learn how to open correctly, set up administrative systems, and begin serving clients with confidence.

5. Day-to-Day Operations

You develop routines for staffing, scheduling, compliance, and financial basics.

Stability & Growth Readiness

You strengthen systems and leadership so your agency is not dependent on chaos.

Each phase builds on the last.


No skipped steps.
No rushed decisions.

Benefits You Experience During the Program

As you move through the program, participants commonly experience:

Reduced overwhelm
• Increased confidence as an owner
• Clear understanding of next steps
• Less fear around compliance and inspections
• Stronger decision-making
• More peace of mind

You shift from reacting to leading.

How the 6-Month Program Is Structured

The program follows the natural lifecycle of a non-medical home care agency.

1. Start-Up & Licensing

2. You gain clarity on state requirements, documentation, policies, and compliance readiness.

3. Launch & Early Operations

4. You learn how to open correctly, set up administrative systems, and begin serving clients with confidence.

5. Day-to-Day Operations

You develop routines for staffing, scheduling, compliance, and financial basics.

Stability & Growth Readiness

You strengthen systems and leadership so your agency is not dependent on chaos.

Each phase builds on the last.


No skipped steps.
No rushed decisions.

Benefits You Experience During the Program

As you move through the program, participants commonly experience:

Reduced overwhelm
• Increased confidence as an owner
• Clear understanding of next steps
• Less fear around compliance and inspections
• Stronger decision-making
• More peace of mind

You shift from reacting to leading.

Outcomes After Completing the Program

By the end of the 6 months, you walk away with:

• Confidence licensing and compliance (Obtain your license, depending on your state's processing time)
• Understanding of daily home care operations
• Systems that support stability & revenue generation
• Readiness for unannounced state visits
• Ability to intake clients and onboard caregivers properly
• A foundation built for long-term growth

Most importantly, you begin operating like a real business owner—not someone trying to figure it out day by day.

Programs and Ways to Work

With Us

Home Care Startup

Consulting

End‑to‑end guidance to launch your non‑medical home care agency—from pre‑work and market validation to licensing, policies, operations, and go‑to‑market.

Outcomes After Completing the Program

By the end of the 6 months, you walk away with:

• Confidence licensing and compliance (Obtain your license, depending on your state's processing time)
• Understanding of daily home care operations
• Systems that support stability & revenue generation
• Readiness for unannounced state visits
• Ability to intake clients and onboard caregivers properly
• A foundation built for long-term growth

Most importantly, you begin operating like a real business owner—not someone trying to figure it out day by day.

Programs and Ways to Work

With Us

Home Care Startup

Consulting

End‑to‑end guidance to launch your non‑medical home care agency—from pre‑work and market validation to licensing, policies, operations, and go‑to‑market.

Why Home Care - and Why Now

Aging demographics, family demand, and the shift toward in‑home support make non‑medical home care one of the most resilient business opportunities today.


With the homecarecoaching.com, you can build a business that delivers care, creates jobs, and grows your income—all while honoring your purpose.

Programs and Ways to Work

With Us

Home Care Startup

Consulting

End‑to‑end guidance to launch your non‑medical home care agency—from pre‑work and market validation to licensing, policies, operations, and go‑to‑market.

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